Work out the marketing

you need to do

and why

Does this sound like you?

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You’ve successfully grown your own business but reached a plateau.

You don’t have any marketing resource of your own.

You have a specific project that you want doing well.

You'd love to have an experienced senior marketer on your team but can’t afford permanent resource.

You have no intention of letting a big marketing agency push you around.

You’ve tried to do some marketing but you’re not sure it’s hitting the mark.

So you think you should do some marketing. But what even is marketing?

Read This

Brief Marketing can…

come to your growing business to define, enhance or run marketing elements briefly or brief others to do so on your behalf. Or if you prefer we can equip you with the tools to do it yourself.

Brief Engagements

Our Brief Engagements start with a visit to get to know your business problem – we ask a lot of questions! From this we propose how we can help solve it for you – both what we can do and on what basis. Think of us as a trusted member of your own team.

Awesome Briefs

We are not experts at doing everything. We will be honest when we’re not, and will find, brief and manage the specialist on your behalf, avoiding the time, effort and quality pitfalls of going to the market blind. Think of us as guardians of your investment.

Brief Encounters

Sorry, no trains or UFOs in our Brief Encounters. If you’d like to gain new skills, new contacts and tools that will increase your effectiveness immediately then book onto one of our seminars. Think of us as your (marketing) personal trainers.

Brief Engagements

So what do we mean by a Brief Engagement?  We mean that we’ll do whatever you need doing, with no faffing. Then we’re gone.  Unless you ask us to come back. Zero kerfuffle, maximum impact.

Things we are particularly experienced at:

    • Business Strategy
    • Marketing Strategy
    • Sales Strategy
    • Product Development
    • Proposition Development
    • Customer Experience
  • Product Launch
  • Pricing Strategy
  • Competitor Analysis
  • Market Analysis
  • Copy Writing
  • Channel Strategy

Awesome Briefs

What’s an Awesome Brief?  It’s our knowledge and experience manifest in asking just the right questions and selecting the right supplier to get you an incredible result with zero fuss. When getting a great ROI is the only option and you are out of your comfort zone, we can navigate the entirety of the specialist marketing, ah, market with precision and a dose of authority on your behalf.

Things we can get under control for you:

  • Website Development
  • Website Design
  • Integrated Marketing Campaigns
  • Social Media
  • Multi-channel Marketing
  • Advertising – TV, Radio, Print & Digital
  • Email Campaigns
  • Branding & Logo Design
  • PR
  • Market Research
  • Collateral
  • Trade Shows & Events
  • Photography & Videography
  • Animation

Brief Encounters

Sorry, no trains or UFOs in our Brief Encounters.  What you will get is a full day or half day of no-nonsense pragmatic marketing tools which you can put straight to work.  Whether you are just setting out on your entrepreneurial journey or seeking inspiration to revitalise a tired business we have a workshop (and a networking opportunity) for you.

Interested in attending one of our events?

All Events

A dose of brutal honesty from a couple of no-nonsense marketing experts

Free Consultation

Our Superstar Team

Brief Marketing was founded in 2017 by Charlotte Barsby and Jo Cutting; they realised that their concise approach borne from corporate expertise and rigour, combined with pragmatism and common sense, and the intense focus to get good work done quickly that motherhood overlays, could be incredibly useful to the high number of growing businesses in their local area.

Charlotte

Co-founder, Marketeer, Geek & Hockey Nut

Jo

Co-founder, Mum, Scout Leader & Relentless Fixer

Our Recent Writings

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Nice things people have said about us,

from our clients, partners and former colleagues.

“Recognising superb services online or in-person. Service providers including consultants, coaches and freelancers will show level of care and service, customer satisfaction and client transformation from using their service.”

Hampshire Women's Business Awards 2018Proud Winners - Super Service

“Jo and Charlotte ask the best, most thought-provoking questions which made us consider our business from a wide range of perspectives. It helped us get clarity on some current issues and enabled a strategy for the future to be laid out clearly. This was not just about our marketing, Jo and Charlotte helped us consider some of the fundamentals of our business.”

Alison GrieveDirector - Management Dynamics

“Their Brief workshop was a valuable insight and start, and since then working with them has opened up so many opportunities and ideas. They have taken the time to get under our skin and get to know Management Dynamics. It feels like they are an extension of our business, it’s a true partnership.”

Alison GrieveDirector - Management Dynamics

“Charlotte and Jo have impressed me with how well they listen. They really understand what we are trying to achieve and what needs to be done, and work out ways to better promote my business, rather than just eating up the budget. The ideas they come up with are implemented well. They are always prompt and well prepared. I’m really quite impressed with what they have achieved for us over the last 6 months.”

Raki RakovanManaging Director - RMR Homes

“The Brief Encounter was very practical and full of fascinating information that got implemented into a real life plan to take away. This is priceless”

Gabriela Valicek-D'ArcyOwner, Taster, Picker & Packer - EspressoPedia

“The Brief Encounter had a good pace and coverage! The trainers are great and fun to talk to! The food was great!”

Adrien NortierOwner - Nortier Shallow

“Working with the ladies from Brief Marketing has been a great experience from beginning to end. Their high quality brief gave us a clear insight into their vision for the BM website. Their ability to communicate, decipher and discuss was key to the projects success. I would recommend anyone looking for help with marketing contact BM for their friendly expertise.”

Sam LeeLead Designer - The Creative Donut

“Brief Marketing (Charlotte and Jo) are a great team to work with and we have done so for the last six months. Their eye and attention to detail shows in their presentation and all the things that they have prepared and achieved for us.

Their ideas and strategies are unique and practical and have made a great impression on our business. We are looking forward to the next six months!”

Julie BennettDirector - RMR Homes

“What stood out for me, working with Jo and Charlotte, was their ability to be completely objective and bring a true client and customer perspective that we just couldn’t have achieved without them. ”

Ben GossetClient Account Director - Ntegra

“The other area where they really impressed me was their facilitation skills. They got us to work as a cohesive management team, allowing space for debate and differing opinions while manoeuvring us towards a marketing strategy that everyone agreed with, had been party to the rationale and decision making and are invested in owning and delivering. ”

Ben GossetClient Account Director - Ntegra

“They promised me a marketing strategy that would give us tangible actions to move towards our business objectives, that everyone would want to implement, and they absolutely delivered.”

Ben GossetClient Account Director - Ntegra

“I have no hesitation recommending Charlotte, and her new company Brief Marketing, to anyone wanting to achieve outstanding results whilst working with someone with true vision and a passion for everything she undertakes.”

Adrian FernCTO - Ntegra

“Jo and I collaborated on a Global Segmentation project. She impressed me with an amazing analysis she had done of the UK business user base and the actionable recommendations she derived from this. I would highly recommend her as a business partner.”

Sebastiaan VaessenHead of Strategy - Naspers Group

A capability boost just when you need it

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